Leveraging Social Networks to Increase COVID-19 Testing Uptake: A Comparison of Credible Messenger and Chain Referral Recruitment Approaches
Project Number3UG1DA050071-04S1
Former NumberUG1DA050071-03W1
Contact PI/Project LeaderELKINGTON, KATHERINE S Other PIs
Awardee OrganizationNEW YORK STATE PSYCHIATRIC INSTITUTE DBA RESEARCH FOUNDATION FOR MENTAL HYGIENE, INC
Description
Abstract Text
Until the advent of treatment or a vaccine, our ability to contain COVID-19 must rely on widespread
identification of (asymptomatic) positive cases, their subsequent quarantine, and contact tracing of those
potentially exposed. Therefore testing efforts must be targeted to those highly vulnerable yet unserved
populations, including individuals who use opioids and other substances. These individuals may have poor
respiratory or pulmonary health due to substance use (e.g. opioids, methamphetamine), which may make them
more susceptible to the virus. Also, these individuals are also more likely to have been incarcerated, or reside
on the street, in shelters or in crowded accommodation, further placing them at risk for transmission. We
propose research to establish efficacy and sustainability of a community-social network outreach model that
partners infectious disease health providers with community based organizations to successfully implement
(reach, uptake, delivery and sustainment) COVID-19 point of service, rapid-testing among a highly vulnerable
and often underserved population, those who use opioids and other substances. Two distinct social network
recruitment strategies with demonstrated efficacy identifying hidden populations and increasing uptake of HIV
testing will be adapted and compared. Guided by the EPIS framework, social cognitive theory, and Andersen’s
model, this study comprises three phases. Phase 1: Adaptation of outreach recruitment strategies, we will
work with our project community advisory board (CAB) to adapt chain-referral and credible messenger strategies
for uptake of COVID-19 testing, to finalize recruitment and on-site testing protocols, and to train the CAB in the
new protocols and in continuous quality improvement strategies (Aim 1). Phase 2: Strategy Efficacy Trial and
Implementation Evaluation, we will compare the two strategies in a cross-over design at two community based
organizations (CBOs) with long standing history of serving hard-to-reach populations in their communities. The
comparison of strategies is not to identify the statistical superiority of one sampling strategy in providing
population estimates over the other, but instead to identify the ability of each recruitment strategy to reach the
target population and increase uptake of COVID-19 tests. We will examine the impact of each strategy on (i)
reach (recruitment of target population), (ii) COVID-19 testing/repeat testing, and (iii) service delivery (i.e.
quarantine, medical care and contact tracing) among those who test positive for COVID-19 (exploratory) (Aim
2). Phase 3: Sustainment, CBOs will implement the strategy proven efficacious based on outcomes, and we
will examine their sustainment of the program (Aim 2). Implementation evaluation will identify participant-, staff-,
and organizational-level factors that influence the feasibility, acceptability, and sustainability of each strategy in
these CBOs. (Aim 3). This investigation will provide much needed information to improve health outcomes and to
identify effective system-level responses to prevent or arrest the spread of COVID-19 among the social networks
of those who use opioids and other substances, a highly vulnerable and often overlooked population.
Public Health Relevance Statement
In this evolving global pandemic, as testing and treatments advance and novel approaches come
online, strategies that successfully enable community outreach to these most vulnerable
populations, and yet can pivot to incorporate novel and cutting-edge technologies are necessary.
Social network-based peer-recruitment has been successfully used for HIV prevention programs
in various high risk populations. The proposed study will explore the potential for two peer-
recruitment strategies, one which harnesses endogenous peer support (chain referral) and one
which leverages exogenous peer support (credible messenger) to identify which can achieve
greater reach and resulting uptake of COVID-19 tests among individuals who use opioids and
other drugs, a hidden and overlooked population.
NIH Spending Category
No NIH Spending Category available.
Project Terms
AIDS preventionAddressAffectCOVID-19COVID-19 screeningCOVID-19 testCOVID-19 testingCaringCommunicable DiseasesCommunitiesCommunity OutreachContact TracingCrossover DesignCrowdingDataDisastersEducationElementsEnsureEnvironmentEpidemicFutureHIVHealthHealth PersonnelHealth Services AccessibilityHealth behaviorHealth systemHepatitis C virusHospitalizationHuman immunodeficiency virus testImprisonmentIndividualInfrastructureInterventionInvestigationKnowledgeMedicalMethamphetamineModelingNeighborhoodsNetwork-basedNew York CityOpioidOutcomeOwnershipParticipantPharmaceutical PreparationsPhasePopulationPovertyPrevention programProcessProgram SustainabilityProtocols documentationPublic HealthQuarantineRecording of previous eventsResearchRiskRisk ReductionSARS-CoV-2 positiveSamplingServicesSeveritiesShelter facilitySiteSocial NetworkSystemTarget PopulationsTechnologyTestingTimeTrainingUnderserved PopulationVaccinesVirusVulnerable PopulationsWashingtonWorkbasebehavior testcommunity based participatory researchcomparative efficacydistrusteconomic determinantefficacy trialexperiencehealth care availabilityhealth care modelhigh risk populationimplementation evaluationimplementation strategyimprovedlung healthmembermortalitynovelnovel strategiesopioid useopioid useroutreachpandemic diseasepeerpeer supportpreventpsychosocialrapid testingrecruitresidencerespiratory healthresponsescale upscreeningservice deliverysocial cognitive theorysocial stigmasocioeconomicssubstance usetesting uptaketransmission processuptake
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